Course Description

Founder, The 8 Percent; CEO, Strategic Anarchy

Leela Cosgrove

A heavily-tattooed, 38 year old, Leela Cosgrove doesn’t look like your typical CEO of a multi-million dollar consulting company – but she’s been breaking stereotypes and destroying boxes for most of her life.Founder of The 8 Percent – a group of unique thinkers and industry trail blazers whose end goal is to make the world better through pioneering advances in business, science, the arts and literature, Leela is creative entrepreneur, publisher and entrepreneurial activist.Leela: has been named as one of Australia’s top 25 female entrepreneurs under the age of 40; spent time on Necker Island with Richard Branson; was nominated for the Veuve Clicquot “New Generation” entrepreneur award; has spoken at TEDX; and has presented on marketing, identity and The 8 Percent throughout Australia, the US and Asia.

Course curriculum

  • 1

    Day 1: Offer

    • Decide!

    • Building Your Killer Offer: Your Market

    • The Price

    • Products and Packages

    • Hierarchy of Value

    • Stacking the Cool

    • Make the Bonus the Offer

  • 2

    Day 2: Leads

    • Leads!

    • Leads: Phone Getting Email

    • Phone Getting Email (Download)

  • 3

    Day 3: Sales

    • The Sales Script

    • Sales Script (download)

    • Objection Handling (download)

  • 4

    Day 4: Metrics

    • The Most Vital Step